How will potential clients know your business exist if they cannot see your business? Be visible. A cost-effective marketing alternative is to wear branded clothing.
What options of branding clothing are available?
Embroidery
Embroidery is the art or handicraft of decorating fabric or other materials with needle and thread or yarn. Embroidery may also incorporate other materials such as metal strips, pearls, beads, quills, and sequins.
Screen-printing
Screen printing is a printing technique that uses a woven mesh to support an ink-blocking stencil. The attached stencil forms open areas of mesh that transfer ink as a sharp-edged image onto a substrate. A roller or squeegee is moved across the screen stencil, forcing or pumping ink past the threads of the woven mesh in the open areas.
Digital Printing
Digital printing is a method of printing using digital techniques in which the data and images are printed directly from a computer onto paper, including those developed for computer printers such as inkjet or laser printers.[1] The process differs from lithography, flexography, gravure, and letterpress printing in several ways.
What does branding cost?*
Embroidery
A once-off digitizing cost is applicable. The digitizing cost will be wavered should you provide us with a usable digitized logo or slogan. A per unit cost is also applicable and ranges anything from *R8.00 to *R20.00 per unit depending on the complexity of the design and the quantity required. Embroidery services are rendered with the placing of clothing orders – please forward us your logo or slogan in JPG or GIF format to enable us to ask a quotation from the embroiderer.
Example:
dna|clothing logo, front left on 20 golf shirts.
Digitizing: R190.00
Per unit: 9.95
Total cost for embroidery: 190.00+199.00=389.00 ex VAT
Screen-printing
Printing costs are calculated by establishing the number of colours in the design (1-6), the size of the design (A3 or A4) and the quantity required. A positive fee and screen fee is charged for every colour used in the design. A per unit cost is also available and the price ranges anywhere from about *R5.00 to *R20.00 per unit depending on the complexity of the design, size of the design, the garment type (dark or light) and as mentioned the quantity ordered. Printing services are rendered with the placing of clothing orders – please forward us your logo or slogan in JPG or GIF format to enable us to ask a quotation from the printer.
Example:
dna|clothing logo, front left on 20 t-shirts.
Three colour print on LIGHT garment, A4 size
3 Screens: R180.00
3 Positives: R180.00
Per unit: 5.00
Total cost for printing: 180.00+180.00+100.00=460.00 ex VAT
*Subject to change